LinkedIn Ads Management
A LinkedIn click usually costs a lot more than one on Google or Meta. What you get for that is the ability to show an ad only to, say, operations directors at mid-sized logistics firms, and almost nowhere else lets you do that.
Rated 5.0 by clients on Google
Get a free LinkedIn Ads Management plan
Tell us about your business. We will review it and call you with a clear plan.
Why it matters
Why invest in LinkedIn Ads Management
Targeting by Role
Reach the job titles and companies that actually buy what you sell.
Account-Based Campaigns
Upload a target company list and put spend on named accounts.
Easier to Respond
Lead Gen Forms pre-fill profile details, so replying takes a couple of taps.
Spend Watched Closely
Audience size, bids and frequency are checked often to avoid waste.
What you get
What's included in LinkedIn Ads Management
Campaigns in Campaign Manager are built around a clear ideal customer profile: industry, company size, job function and seniority, or a named list of target accounts uploaded through Matched Audiences. We use Single Image, Document, Video and Conversation Ads, often with Lead Gen Forms so prospects can reply without leaving LinkedIn. The Insight Tag goes on your site for conversion tracking and retargeting.
Because every click costs more, we test offers carefully, whether it is a guide, a webinar, a demo or a consultation. Leads go into your CRM quickly so sales can follow up while the prospect still remembers you.
- ICP and Audience PlanJob titles, functions, seniority, industries and company sizes defined with you.
- Insight Tag and ConversionsWebsite tracking and conversion events set up in Campaign Manager.
- Lead Gen FormsForms with the fields your sales team needs, plus hidden tracking values.
- Matched AudiencesCompany lists, contact lists and website retargeting audiences.
- Ad Creative and CopySingle Image, Document, Video or Conversation Ads written for B2B buyers.
- CRM Sync and ReportingLeads synced to your CRM, with cost per lead and pipeline reporting.
How we work
One team. A clear plan. Monthly results.
Audit & plan
We study your business, website and competitors, then agree goals and a clear plan with you.
Launch
We set everything up, test tracking and go live — usually within the first couple of weeks.
Report & improve
Every month you get a simple report on leads and results, plus what we will improve next.
Is LinkedIn worth it for a small B2B company?
It can be, if your deal value is high enough to absorb the higher click costs. We look at your numbers before recommending it.
What should we offer in LinkedIn ads?
For cold audiences, something useful like a guide, checklist or webinar usually beats a straight "book a demo".
Can we target people at specific companies?
Yes. Matched Audiences let us upload company names and reach people who work there.
Do the leads go into HubSpot or Salesforce?
Yes. Lead Gen Forms integrate with most major CRMs, and we set up the connection.
How much should I spend on Google Ads?
Start with an amount you can keep paying for at least two to three months. We check the cost per click in your city and suggest a budget that makes sense.
How soon will I get enquiries from ads?
Often within the first two weeks, once the ads are live and tracking is working. The first month is also about learning which ads bring real enquiries.
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